terms of sale and use

Last updated: 10 November 2026

1. who we are

ephmr studio is a service operated by STUDIO ETRELA, a French simplified joint-stock company (SAS) with a share capital of €5,000, registered at the RCS Paris under number 991 993 288, registered office: 200 rue de la Croix Nivert, 75015 Paris. VAT no.: FR88991993288. Contact: hello@ephmr.app (the only public contact for questions, privacy and complaints; no telephone). Publication director: Aram Ghazarian Mendoza.

In these terms, "we", "us" and "ephmr studio" mean STUDIO ETRELA; "you" means the person who uses the service.

2. what ephmr studio does

ephmr studio turns the photos, logo and texts you upload into an editorial PDF "book" of 5 to 10 pages (a portfolio, a lookbook or a visual book), laid out automatically. The service is delivered online; the result is a PDF file you download. No editable source file is provided.

3. offer and prices

Prices are in euros and include VAT, shown at checkout according to your country.

What counts as "a book". A book is one new project with its own set of photos. The following do not use another book from your allowance: rotating or reordering pages, changing the typeface, the photo filter or the style direction, or downloading the same project again. Creating a project with a new set of photos does count as a new book. The monthly allowance of Studio does not carry over to the following month.

We may change our prices or the content of an offer. A change never applies to an order already paid, nor to the current month of a subscription; for subscriptions, we tell you by email at least 30 days before a price increase takes effect and you may cancel before it applies.

4. ordering, payment and paddle

Paddle.com Market Limited and its affiliates ("Paddle") are our Merchant of Record. This means Paddle sells the service to you, processes your payment, collects and declares the VAT due, issues your invoice and handles payment-related refunds. Your purchase is also subject to the Paddle Buyer Terms and Paddle's refund policy; if they conflict with these terms on a payment matter, Paddle's terms apply to that matter. Paddle's name will appear on your card statement. Your use of the service itself (your files, your books, your account) is governed by these terms.

The contract is concluded when you click the order button, which states that your order obliges you to pay ("Order with obligation to pay"), and Paddle confirms the payment. You receive a confirmation email.

5. your right of withdrawal (consumers)

If you buy as a consumer in the EU, you have the right to withdraw from your purchase within 14 days without giving a reason, subject to the rules below. To withdraw, use the "Withdraw from the contract here" function available in your account and in your confirmation email during those 14 days, or write to hello@ephmr.app. You will receive an acknowledgement of receipt.

Digital content (One book, and every book you download). Before you can download a book, we ask you to tick a box (not pre-ticked) stating that you request immediate delivery and that you acknowledge that you lose your right of withdrawal once the download begins. We confirm this by email. By downloading, you expressly accept to lose your 14 days for that book; once you have downloaded the file, the right of withdrawal no longer applies to it (art. L221-28, 13° of the French Consumer Code). If you have not downloaded the book, you can still withdraw within 14 days and be refunded in full.

Studio subscription (digital service). Studio starts as soon as you ask for it: at checkout you request that the service start immediately. If you withdraw within 14 days of your first payment, you are refunded, minus a proportional amount for the service already supplied up to the moment you tell us you withdraw, including books you have already downloaded (valued at the One book price of €12, up to the amount paid). Renewals after the first payment have no withdrawal period but can be cancelled at any time (section 6).

If you buy as a business, no right of withdrawal applies.

6. subscription, renewal and cancellation

Studio renews automatically each month on the date of your first payment, until cancelled. You can cancel at any time, online and for free, with the « Cancel my subscription » (« Résilier mon abonnement ») button in your account (3 clicks at most). We send an acknowledgement by email with the end date. After cancelling, your access and your remaining allowance last until the end of the period already paid. Renewal payments already taken are not refunded, except where the law requires it.

7. delivery

Books are delivered by download from your account once generated, normally within minutes. Download links stay valid for 30 days; you can generate a new link at any time from your account while your account is active.

8. technical requirements and interoperability

You need an up-to-date web browser and a connection to the internet. The output is a standard PDF readable by any PDF reader. Photos should be JPEG or PNG; the resolution of your photos limits the print quality of the result. We tell you when a photo is too small for a page.

9. your content

You own your content. You keep all rights in your photos, logos and texts ("Your Content"). You also receive a perpetual licence to use, print and distribute the PDF books generated for you, including for commercial purposes. We keep the rights in our templates, layouts, typefaces choices and software. Fonts embedded in your PDF are licensed for that purpose (open licences).

Licence to run the service. You give us a non-exclusive, worldwide, royalty-free licence to host, process, resize, recompose and display Your Content only to provide the service to you and for as long as needed to do so. We do not use Your Content to train AI models, we do not sell it and we do not show it to others.

Optional "example" permission. Separately and only if you tick a dedicated box (not pre-ticked, per project, not a condition for any purchase), you may allow us to show selected pages or photos of a book as an example on our website and social media. You can withdraw this permission at any time by email; we remove the material within 14 days (copies already shared by third parties may remain).

Your promises. You confirm that you hold the rights on Your Content, that you have the consent of identifiable people shown in the photos (and of their legal guardians for minors) and that Your Content does not infringe any third-party right. You must not upload: unlawful content, sexual content involving minors, content that is hateful, violent or harassing, content that infringes copyright, trademarks or privacy, or someone's likeness without their consent (including fake or manipulated images of real people). We may remove such content and suspend the account. To report content or ask for the removal of a photo of you, write to hello@ephmr.app.

10. use of the service

Your account is personal; keep your login details safe. Do not attempt to remove the sample watermark, reverse-engineer the service, overload it or resell access. The Studio allowance is for your own projects or those of your own clients.

11. availability and our liability

We work to keep the service available but do not promise it will be uninterrupted. The layout is generated automatically: check your PDF before printing or sending it. Nothing in these terms excludes or limits our liability where the law does not allow it, in particular towards consumers, for death or personal injury, fraud, or breach of our essential obligations. In other cases, and for business customers, our total liability is limited to the amounts you paid in the 12 months before the event, and we are not liable for indirect losses.

12. legal guarantee (consumers)

You benefit from the legal guarantee of conformity for digital content and digital services (articles L224-25-1 and following of the French Consumer Code). If you are a consumer, the following notice applies (English translation of the notice in the annex to article D. 211-4 of the French Consumer Code):

Legal guarantee of conformity for digital content and digital services

Consumers may invoke the legal guarantee of conformity for any lack of conformity that appears within two years of delivery for a book bought individually, or throughout the subscription for studio. During that period, consumers need only establish that the lack of conformity exists, rather than when it appeared.

The guarantee includes all updates necessary to maintain conformity for two years (book) or the duration of the subscription (studio).

Consumers are entitled to have the digital content or service brought into conformity without unjustified delay, free of charge and without major inconvenience.

Consumers may obtain a price reduction while keeping the content or service, or terminate the contract and receive a full refund in exchange for giving it up, if:

• The trader refuses to bring it into conformity.
• Conformity is unjustifiably delayed.
• Conformity cannot be achieved without charging the consumer.
• Bringing it into conformity causes major inconvenience.
• The lack of conformity persists despite an unsuccessful attempt to remedy it.

Consumers may also obtain an immediate price reduction or terminate the contract when the lack of conformity is sufficiently serious, without first requesting that it be brought into conformity.

For a minor lack of conformity, consumers may terminate the contract only if the contract does not provide for payment of a price.

Any period during which the digital content or service is unavailable while being brought into conformity suspends the remaining guarantee until conforming content or service is supplied again.

These rights arise under articles L. 224-25-1 to L. 224-25-31 of the French Consumer Code.

A trader who obstructs this guarantee in bad faith may incur a civil fine of up to €300,000, which may be increased to 10% of average annual turnover (article L. 242-18-1 of the French Consumer Code).

Consumers also benefit from the legal guarantee against hidden defects under articles 1641 to 1649 of the French Civil Code for two years from discovery of the defect. It provides for a price reduction if the digital content or service is retained, or a full refund in exchange for giving it up.

If the book you receive is defective, write to us: we correct it or refund you.

13. personal data

Our Privacy Policy explains how we process your data. In short: for your account and payment we are the data controller; for the photos you upload we process them on your behalf only to provide the service.

14. complaints and mediation

Write first to hello@ephmr.app; we reply within 10 working days. If we do not resolve your complaint, consumers may use, free of charge, the consumer mediator: Centre de Médiation de la Consommation de Conciliateurs de Justice (CM2C), 49 rue de Ponthieu, 75008 Paris, https://www.cm2c.net · declarer-un-litige@cm2c.net.

15. changes to these terms

We may update these terms. The version in force on the day of your order applies to it. For subscriptions, we tell you by email of material changes at least 30 days before they apply.

16. governing law

These terms are governed by French law. If you are a consumer, you keep the mandatory protection of the law of your country of residence and you may bring proceedings in the courts of your place of residence. For business customers, the courts of Paris have jurisdiction.

Withdrawal form (model) — to the attention of STUDIO ETRELA, 200 rue de la Croix Nivert, 75015 Paris, hello@ephmr.app: I hereby give notice that I withdraw from my contract for the following service: … — ordered on 10 November 2026 — name — address — date. (Use only if you prefer a written form; the online button is faster.)